Wednesday
Sep212016
It really bugs me (language edited for sensitive readers)
Wednesday, September 21, 2016 at 10:08AM
I get all the new kit notices from all the manufacturers as I’m sure you do, so when I see a kit offered for only $59.95 that consists of a 2” x 3” box of wood and $4 worth of castings… well folks, it just chapps my A—. We have kits that look better and serve the same purpose for less than $10. What am I missing here?
Dave | 7 Comments |
Reader Comments (7)
I had an email back during one of our sale events. The customer was hesitant to purchase because of an impression that we were probably falsely inflating prices, (huh this logic makes no sense) and so it wasn't a real sale.
We keep prices low hoping to encourage volume. Hoping to spread development costs across a large base. To date this has not been born out. It takes years for each kit we create to break even. I'm sure many people find that surprising, but it's true. Every kit we put out starts as a deficit. Website costs, the hours spent to research and produce the art, the hours of test building. We are not getting rich doing this.
Hearing and seeing the results of what YOU DO with what we do is often the most tangible reward. I've said this before, we need you. Your support as customers, as artist/modelers, as ambassadors.
One more thing...
There are thousands of free kits on the internet. (it's a bit of a tradition) Some folks think our kits should be free. Well there is no comparison between those offerings and the quality models we slave and obsess over to make available for $10 bucks.
We will keep doing this as long as we can, but it can't go on forever. We are getting close to retirement age and shit happens.
I first started with card stock about 30 years ago. I started with paper dolls. Some standing three and half feet tall. The complexity of the dolls can be difficult but rewarding. Gradually I moved to card stock model airplanes and boats then buildings.
The kits that Clever puts out are the best for structures. And yes I do a few modifications here and there.
As to why would anyone pay $50 or more for a wood craftsman kit over similar card stock $10.00 kit. Thom, there is something about a wood kit that a card stock kit can't match up to and why some of us are willing to pay the price. It is the feel of the wood and the odor. When you open the box of the wood craftsman kit the smell of pine or perhaps maple or maybe even cherry wood hits you. Then as you examine the contents of the box the feel of the texture of the wood has some sort of magic to it. If you will it is sort of a love affair with the wood. All this has nothing to do with the price. Yes, I know, to some this makes no sense at all.
John
Clever models does a great job on these kits. Sorry to hear it takes so long just to break even.
Speaking as someone who started in the model structures card model hobby back in the 80s (when the only kits available were Dover books or fancy architectural models with unrealistic surfaces) I appreciate everything you do.